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Expections,Challenges as Tinubu Names Olatunji Bello CEO of FCCPC

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In a move aimed at enhancing consumer protection and promoting fair competition, President Bola Tinubu has appointed Mr. Olatunji Bello as the Chief Executive Officer (CEO) of the Federal Competition and Consumer Protection Commission (FCCPC).

Ajuri Ngelale, Special Adviser to the President on Media and Publicity, made this known, disclosing that the appointment is subject to confirmation by the Senate.

The appointment reflects Tinubu’s commitment to ensuring the effective functioning of the Commission and safeguarding the rights of Nigerian consumers.

Olatunji Bello, a seasoned lawyer, administrator, and respected journalist, brings a wealth of experience to his new role.

He previously served as the Secretary to the Lagos State Government, where he demonstrated strong leadership and a deep understanding of governance and policy matters.

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Bello holds a Master’s degree in International Law and Diplomacy from the University of Lagos, further underscoring his expertise in legal and regulatory affairs.

The FCCPC was established to promote fair competition, protect consumers, and ensure the safety and quality of goods and services in Nigeria.

The new CEO is expected to play a pivotal role in advancing the Commission’s mandate, by prioritizing consumer education, awareness, and empowerment. He will work closely with stakeholders to raise awareness about consumer rights, dispute resolution mechanisms, and best practices.

With FCCPC having the authority to investigate anti-competitive practices, enforce consumer protection laws, and address unfair trade practices, Bello’s leadership will be crucial in ensuring compliance and taking necessary enforcement actions.

In the area of market surveillance, monitoring markets to prevent deceptive practices, counterfeit products, and substandard services is a key responsibility of the FCCPC. It is expected that Bello’s background in administration and governance positions him well to oversee effective market surveillance.

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Also, the Commission collaborates with other regulatory bodies, industry associations, and consumer groups and Bello’s ability to foster partnerships will enhance the Commission’s effectiveness.

Looking at possible challenges ahead, Bello faces several challenges as he assumes office.

In a digital world, with the rapid growth of e-commerce and digital services, the FCCPC will face the challenges of adaptation to address online consumer protection issues effectively and ensuring fair pricing and preventing price manipulation in essential goods and services.

In the area of consumer complaints, streamlining complaint resolution processes and providing accessible channels for consumers to voice their concerns are critical and challenging.

President Tinubu’s appointment of Olatunji Bello signals a renewed commitment to consumer welfare of citizens and fair competition. As Bello takes the helm at the FCCPC, Nigerians can expect robust enforcement, proactive consumer advocacy, and a vigilant watchdog ensuring a level playing field for businesses and protection for consumers.

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